Shameful Product Placement, Miller Lite

Brian McNamee, the baseball trainer accusing Roger Clemens of steroid use met with Congressional investigators last night and showed off a photograph supporting his theory that he helped Roger Clemens inject steroids. In the picture, bloody gauzes and a crunched up needle box are scattered on a floor, and there is a syringe sticking out of one of the torn and bloodied paper towels.

Coroporate America doesn't sleep. Miller saw a great opportunity to get their product in front of the eyes of baseball, and managed to get a crushed Miller Lite can full of used needles in the picture; and I couldn't be more impressed.

"One photo shows a beer can that Emery said was taken out of a trash can in Clemens' New York apartment in 2001. Emery said the beer can contained needles used to inject Clemens." - ESPN

Product placement is no longer limited to movies and television. Miller has managed to find a ways to access consumers in an unimaginable medium - Roger Clemens' dirty syringe-filled trashcan. Hats off to you, Tom Long. I'm heading straight to my bodega after work to purchase a beer with great taste...less filling.

ESPN, GOTHAMIST via THESMOKINGGUN